It is no secret by now that influencers can be the most effective way of promoting your brand online. In the past, influencer marketing was limited to only celebrities and a few high-profile bloggers to promote new products and services. However, in recent years, social media marketing has undergone some serious democratization. Nowadays, everyone can […]
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When you hear the word ‘storyboard,’ you likely think of film production or animation, not web design. Indeed, Walt Disney Studios is often credited with popularizing storyboarding as early as the 1920s in motion picture production with their animators’ sketches of frames and sequences in their animated films. Believe it or not, storyboarding is not
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What is Graphic Design? In essence, graphic design is the art of creating visual media to communicate messages. Although the term ‘graphic design’ was officially coined in the 1920s in the print media era, graphic design has been around for thousands of years. In 15,000 BCE, our Paleolithic ancestors painted ancient pictographs and symbols by
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AI-generated content seems almost inescapable nowadays. Ever since its launch in January early this year, the popular artificial intelligence (AI) chatbot from OpenAI, ChatGPT, has taken the world by storm. Indeed, the chatbot is estimated to have reached 100 million monthly active users. In just 5 days, the company surpassed 1 million users, and openai.com
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Ecommerce Trends Improving Customer Experience The year of the global pandemic fundamentally changed the retail industry, especially the world of e-commerce. As we all spent time indoors sheltered in place, online sales skyrocketed. Indeed, U.S. eCommerce sales grew approximately 40.3% in 2020, accounting for 21% of total retail sales, up from 15.8% in 2019. Retail
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What is Dark Mode? In recent years, more and more web developers have been adding an option of ‘dark mode’ for their users — a supplemental mode that can be used to display mostly dark surfaces on user interface (UI). This theme is an inversion of the standard bright settings most website’s default settings use,
When to Turn to the Dark Side: The Pros and Cons of Dark Mode UI Read More »
As your business grows, you and your staff may find yourselves overwhelmed with the numerous spreadsheets, excel workbooks, and cobbled together databases you may have utilized to track your customers and relevant details about them. That is where a CRM can step in. A CRM – or Customer Relationship Management System – can be a
What Are Some of the Benefits of Using CRM for Your Small Business? Read More »
Have you heard about vishing or smishing? Well, the FBI’s Internet Crime Complaint Center has. The agency says vishing and smashing, along with the better-known phishing, claims the most victims of any type of Internet crime. But what are vishing and smishing? Vishing Vishing is a fraud technique very similar to phishing, except that it’s
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As of today, global e-commerce as a whole has jumped to $26.7 trillion, fueled by the COVID-19 pandemic, which pushed shoppers further and further online. The food and beverage sector has experienced great growth during the pandemic, with online grocers like Instacart and AmazonFresh reporting almost 300% sales growth in the early days of COVID-19.
How to Market and Build a Wine Brand Online Read More »
In the words of Bill Gates, “content is king.” Nowhere is that mantra more true than in the world of Search Engine Optimization and Google, where the top hits of Google searches and the sites at the top of rankings are the ones that offer rich content that is the most valuable to users. Blogging
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