Setting Goals and Benchmarks In creating a website, the creator has done so typically in order to achieve a particular function; whether that be to sell products, advertise, or generate viewers or readers. However, the success of a website–whether it is doing its job or not–can often be muddled or misguided if the website owner […]
Is my website doing its job?: Website Conversion and SEO Read More »
Specifically, we’re talking about Mobile Performance. Each year, web design trends are driven by popular platforms and technology trends. In 2016, mobile usage finally overtook desktop browsing in the race for the digital space. So in 2018, we’ll see innovations to fully utilize mobile functionality never seen on desktops. Initially, mobile design seemed limiting, due to limited
Today’s buzzword in web design is: Performance Read More »
The Internet can be a dangerous place, and there is no such thing as 100% security. Most of us will end up suffering an infection from malicious software at some point. Even the most security-conscious user, and even someone who never clicks on any kind of email attachment, can still get hit just by having
Five Essential Steps To Protect Your Digital Treasures Read More »
I press down on my iPhone 7’s home button until a slate black screen with the bright letters “What can I help you with?” pops up. Clearing my throat, I ask casually, “Siri, what’s the nearest place to grab a bite to eat?” Within seconds, the screen fills up with a tavern, cafe, and two
Voice Search Will Shake Up Search Engine Optimization Read More »
Four Ways to Improve your Website′s Search Ranking (SEO) Follow these suggestions, and watch your website rise to the top of the search results. Publish Relevant Content and Update Regularly Quality content is the number one driver of search engine rankings and there is no substitute for great content. Quality content created specifically for your
Four Ways to Improve your WebSite′s Search Ranking (SEO) Read More »
User experience is more important than ever in today’s mobile age, and with more searches now being performed on mobile rather than desktop PC, the need for a mobile-friendly site is more important then ever for the business owner’s success. A responsive website looks good and displays properly on all devices (desktop, tablet, phone, etc). With rapid growth of mobile
Responsive Web Design Can Boost Your Brand Read More »
At the beginning of 2017 Google and other search engines will begin paying more attention to sites that are secured with SSL certificates. In the next few years sites that are not encrypted with an SSL certificate may even be blocked. It is especially important to have the extra layer of security that a SSL certificate provides when
Time to Encrypt with SSL Read More »
Retail sales in 2016 were dominated by online purchases and the predictions for 2017 shows the trend will continue. As an example during the 2016 holiday season, Amazon captured close to 37% of online sales. Larger retailers have reacted and have begun more investment in their online spaces. The companies that don’t often don’t succeed. Large retailers such as Sears, Kmart and Macy’s are closing many doors as
The Shift to Digital Continues to Evolve Read More »
